O joy! A Napster t-shirt!

Further on the topic of stupid “viral” marketing efforts:

From: tyler@guerillapr.com
Subject: Napster Trivia
Date: December 14, 2005

Hey,

Here’s your chance to host a killer Napster Interactive Contest with a Flash Trivia Game that will be branded specifically for your site and users.

The winners of your contest will win combinations of the prizes below. You don’t have to do anything except upload your logo, put the source code on your page, and we’ll handle the rest. Pretty simple and fun.

For putting the Napster Trivia Game up on your site, you will receive the following:

A FREE 1-Year Subscription to Napster with over 1.5 Million songs.
A FREE Napster to Go MP3 Player.
A Limited-Edition Napster T-shirt.
Please check out www.guerillapr.com/napstergame/

Thank you for your time and consideration. Our goal is to develop an ongoing and
long-term relationship with you. Please keep us in the loop!

Thank You,

Tyler Allen
Online Marketing Manager
guerilla PR, Inc.
1214 San Anselmo Avenue
San Anselmo, CA 94960
415.460.6695
tyler@guerillapr.com
www.guerillapr.com

Hey, Tyler? Do you think my website host takes payment in t-shirts? I’m thinking no, probably not.

I guess this is part of their “guerilla PR” tactics. I fail to see how e-mailing websites and asking them to do things for some big corporation is “guerilla.”

Published by Waldo Jaquith

Waldo Jaquith (JAKE-with) is an open government technologist who lives near Char­lottes­­ville, VA, USA. more »